CONTENT
PRODUCTION
Direct and produce engaging storycentric commercial photoshoot and video features, both unscripted and narrative, for use on digital and broadcast platforms.
TRUSTED FOR
OVER A CENTURY
Client Benjamins
Sector Food
Benjamins is a multifaceted brand, as one of the Caribbean’s leading manufacturers of food, pharmaceuticals, home and personal care products for over a hundred years. The television commercial commissioned, was to put focus on their food and flavourings products with a nod to their reputation as a family-oriented brand.
THE STORY
With well over a dozen products to be highlighted, my approach was to tell the story of a big family dinner from the perspective of a young girl.
As she awakes to explore all the preparations being made, we are introduced to the diverse array of the Benjamins’ product line.
Storyboard
PRE-PRODUCTION
Casting and audition process to find our Benjamins Family and Home.
Cast of Benjamins Flavorings Commercial
Shoot Location for Benjamins Flavorings Commercial
FULLA FLAVA!
